Freelance - Contract - Hire

STEPHEN J GAINES

Experienced Senior Website Designer and WordPress Developer with 12+ years of strong track record of meeting deadlines on projects that enhance competitive ability, support revenue growth or spot an opportunity.
See My Projects Download My Resume

Senior Website Designer / WordPress Developer

  • Experienced with HTML (4/5), CSS (2/3), XHTML, JavaScript, JQuery, AJAX and JSON
  • Fluent in Responsive Design, WordPress, and Photoshop
  • Experience in all stages of development:
    • Preliminary Wireframing
    • User Experience
    • Site Requirements
    • Visual Design
    • Coding & Site Development
    • On-going Site Maintience
  • Hands on experience with integrating API’s
  • Built HIPAA compliant website components
  • Ability to easily design and implement new website features
  • Proficient in PHP, jQuery, JavaScript, and Bootstrap
  • Experienced in User interface development
  • Designed, developed, and deployed multiple website redevelopment projects
  • Managed day-to-day operations, promotional planning, inventory management
  • Ensured State of California and Federal compliance
  • Designed and maintained front-end architecture for eCommerce websites
  • Proficient in creating templates for Content Management Systems (CMS)
  • Ability to learn new technologies very quickly
  • Experience using Git for version controlling
  • Experience with XCode and VisualStudio for Mac
  • Working knowledge of ADA & WCAG compliance standards
  • Excellent troubleshooter and problem solver skills
  • Rely on data analysis and KPIs for data-driven decision making

WORDPRESS DESIGN & DIGITAL MARKETING

SJG Digital Projects

Aug 2012 – April 2018
Placentia, California

  • Built WordPress websites with custom themes, plugins and forms
  • Took control of broken or mismanaged WordPress projects
  • Utilized Google and Adobe Fonts API
  • Used Adobe Photoshop and Illustrator to design mockups and website graphics
  • Used Web services (RESTful) for transmission of large blocks of XML/JSON
  • Edited XML files when performing an Ubuntu cloud server setup
  • Used Git for version controlling and regularly pushed the code to GitHub
  • Created a personalized approach for individuals and businesses digital marketing

Featured Highlights:

  • Outdoors with Greg Aiello on PBS – Squarespace Project (2017-18)
  • Gaines-Sangha Digital Branding (2018)
  • Beard Styles Online (2018)
  • Michael Johnson UK (2013-2014)

DIRECTOR OF DIGITAL MARKETING

KMG Imports

June 2017 – October 2017
Irvine, California

  • Led initiative to replace KMG’s declining e-commerce with WordPress + WooCommerce
  • Managed day-to-day operations, promotional planning, inventory management
  • Ensured State of California and Federal compliance
  • Responsible for product descriptions, images, video, and SEO
  • Implemented Blog, content and Social Media strategy
  • Tracked trends and consumer behavior through Google Analytics and Search Console
  • Customized theme, created custom plugins, and implemented new features and functionality
  • Post-launch website load time and store functionality was much-improved
  • E-Commerce revenue doubled by the end of 2017
  • Resolved TradeGecko & WooCommerce integration problems
  • Modernized KMG branding with an updated logo, business cards, and printed material

DIRECTOR OF MARKETING & COMMUNICATIONS

Morningside Recovery

June 2014 – August 2016
Irvine, California

  • Hired as Front-End Developer and led initiative to regain control of all web, PPC, and SEO
  • Eliminated black-hat SEO, micro-sites
  • Designed, developed, and deployed multiple website redevelopment projects
  • Promoted to Digital Project Manager planned & implementing project timeline and strategies
  • Led and mentored Dev team that grew from two to six people
  • KPI’s developed to track performance and prioritize improvements
  • Successfully, upgraded website and lead generation to be HIPAA compliant
  • May of 2016 was promoted to Director of Marcom
  • Leveraged geo events, blog, PPC and social media to create highest converting campaigns
  • Focused PPC, SEO, social media campaigns
  • Improved website landing pages with A/B testing
  • Customized theme, created custom plugins, that implementing new features and functionality
  • Pet-Friendly, Sober Living, Bipolar and LGBTQ recovery revenue +20%
  • Improved pre-sales lead generation with better-qualified leads
  • Improved alcohol, opioid & heroin addiction lead generation +30%
  • Increased data visibility allowing for improved call tracking, campaign optimizations, and ROI

MICROSOFT STORE LEADER

Microsoft Corporation

Jan 2011 – Jul 2012
Century City, Los Angeles, California

  • Built relationships with: Make-a Wish Foundation, FOX & Creative Arts Agency (CAA)
  • Marketed in-store theater to local organizations as free event space
  • Led team in sales of Surface, Windows Phone, X-Box, Office, and Microsoft Signature PCs
  • Led team through pre-opening, recruitment, hiring, orientation, training, store set-up & grand opening

CUSTOMER EXPERIENCE CONSULTANT

Crossover Health

Jun 2010 – Oct 2010
Aliso Viejo, California

  • Led HelloHealth’s (Based in Québec, Canada) direct marketing & medical portal marketing
  • Introduced customer-service and a sales culture to the medical group
  • Loyalty programs that added value for medical group subscribers

APPLE STORE LEADER

Apple, Inc.

Auf 2001 – May 2010
Aliso Viejo, California

  • Recognized as a leader in customer satisfaction and loyalty (Net Promoter)
  • Managed the store’s growing team – 45 to 116 in three years
  • Led the success of three Orange County, California Apple Stores
  • Exceeded forecasts that achieved year-over-year revenue increases
  • Leveraged loyalty programs that added value and be the Apple Customer
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SENIOR WEB DESIGNER / WORDPRESS DEVELOPER Located in the Placentia Packing House District, Placentia, California

Let’s Talk. Please send me some information on your project so I can determine how best to help you.